• Piece and Love - The new 8926 is here!
• Turning Heads - Invicta bounces down the red carpet at the ESPY Awards.
• Trend Watch - We check out what’s new with Vintage-style pieces.

  

 
 
 
 

 

Inside the Malaga’s 44-mm. stainless steel case beats the heart of one of the most unique movements ever offered by Invicta. The Swiss Ebauche microtechnique (S.E.M) Caliber 967845 Automatic with Master Calendar complication features an impressive 35 jewels, also a first for Invicta, and a rarity in the industry. The decorated movement, with its treasure chest of jewels, can be viewed through an exhibition back. The Master Calendar displays the year, month, day and date on the piece’s finely textured dial. A hand stitched genuine leather strap and water resistance of 50 meters round out the list of the Malaga’s impressive features.

 

  
 
 
 

 

A shining example of great genetics, the Diamond Baby Lupah makes a sparkling addition to the Lupah line. Its 34-mm. polished and brushed solid stainless steel case is adorned with a total of .5 carats of individually hand set brilliant white diamonds. Like its ancestors, it features a rounded crown and pushers, an enamel dial, Tritnite® luminous hands, date display, an Italian-made Lorica strap and the Lupah’s famous globule mineral crystal. It’s water resistant to 100 meters and also comes with a bonus genuine lizard strap.

 

  
 

 
 

 

The new Lupah Diver is as impressive as it is fun to look at. It shares many of the same terrific features as the original Lupah like an oversized polished and brushed solid stainless steel case, globule mineral crystal and Italian-made Lorica strap, but the Lupah Diver’s rounded design gives it a great new spin. What’s more, the Lupah Diver’s Swiss ETA chronograph movement adds a pusher at 9 o’clock for the adjustment of the two-way turning flange. It’s a rare feature for such an affordable timepiece. The Lupah Diver is water resistant to 100 meters.

 

  


 

Commonly known to Invicta enthusiasts as “the 8926”, the all-time best seller in the Invicta stable has been treated to a few upgrades that are sure to excite its fans. Along with a modified unidirectional bezel, the solid stainless steel workhorse receives upgraded case construction, a new solid stainless steel bracelet and a quicker safety clasp. Add these new adjustments to the watch’s already impressive list of features like a 21-jewel automatic shock-resistant movement, screw-down exhibition back and water resistance of 200 meters, and the 8926 will continue to be a best-seller for some time to come.

 

INVICTA UPDATES ITS CUSTOMER SERVICE DEPARTMENT!
As the Invicta brand continues to grow throughout the world, so too did our need to update our Customer Service Department. So we recently overhauled our entire system. The result is a fully automated, completely streamlined CSD.

 

  




Through hell and high water: Invicta enthusiasts test out the versatile Invicta jacket during an ocean expedition.

  

Winter’s coming, so make sure to ask your Invicta retailer about the new Invicta jacket. It comes in M, L and XL with plenty of room to spare.


WIN INVICTA GEAR! Don’t forget to share your favorite Invicta story with us and you may win your very own Invicta jacket. If we like your story the most, you win. The winning entry will also be published in the September issue of The Movement. Send your story to stories@invictawatch.com. All entries must be received by August 31, 2003. All entries will become property of the Invicta Watch Group and may be used in future publications.


Good luck!

 

 

 

 

 

 

  
 


 
   


by Gany Cohen, Director of Marketing

 

Invicta Covered
In case you missed it, check out the July cover story in International Wristwatch magazine. Inside the respected monthly, editor Megan LiVolsi documents Invicta’s meteoric rise behind the success of the Lupah.


Taking The Heat
Check out chef Rocco DiSpirito wearing his Lupah on the NBC reality show The Restaurant.
 

Playing With The Big Boys
We received tremendous exposure for being chosen as the Official Timepiece of ESPN’s ESPY Awards gift bag. We also graced the red carpet with Access Hollywood correspondent Tony Potts.
Check it out here.

Chicks And Salsa
We are proud to announce that we have been selected as the Official Timepiece of Lifetime Television’s 4th Annual Women Rock! Songs from the Movies concert, which will be broadcast from the Kodak Theatre Sept. 30th. We’ve also been chosen as Official Timepiece of the Latin Grammy Awards for the second year in a row. It will be broadcast live from Miami on CBS, Sept. 3rd. We’ll also be in the red carpet Latin Grammy gift bag as part of the Hot New Stuff on the show Extra! You heard it here first!

At The Movies
We’ll be sponsoring a special screening of the new Katie Holmes move Pieces of April in NYC this month.

 

 

  

 

 

 
 
 
 

 
 

 
 

A radical departure from, well, radical designs, vintage-style watches are back in fashion. Not that they ever really disappeared from the landscape completely, but as more men begin to learn the importance of a well-rounded watch collection, the more appreciation there seems to be for vintage styling. After all, trading up from the plastic digital of his college days to a finely crafted vintage-styled piece fit for a corporate boardroom is like going from chugging beer to sipping bourbon. It all just comes with maturity. And watchmakers like Invicta know it. While some collectors would be willing to depart with five figures for an auction piece, others will be completely happy – in fact enthralled - with a piece like the new Objet d’ Art Opus from the Invicta Vintage 1948 Collection. It features an extremely complicated Swiss Ebauche movement with a classic regulateur dial. The internal gears are separated allowing the hours to be read from the subdial at 12:00, the minutes off of the finely textured guilloche main dial and the seconds at 6:00. A modern day classic.


CLICK HERE to view past issues

 

  


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